Guest posting on educational sites serves as an effective way to position yourself as an industry thought leader. Students, teachers, and even scholars reference these sites regularly. One simple education blog guest post — especially on ranking publications — exposes your brand to thousands of readers. Do not overlook the importance of quality backlinks.
However, education guest posting comes with a stringent qualification process. Education blog sites filter out spammy, low-ranking websites to maintain the quality and relevance of their content. Even a seasoned .edu backlink service provider follows specific guidelines. Landing an education guest post involves in-depth research, quality writing, and intense fact-checking.
As its name suggests, a .edu backlink is a backlink from a .edu website. Most .edu sites consist of universities, schools, nonprofit organizations, and educational blog sites, among other academic institutions. The readers on these platforms typically include students, teachers, or researchers.
If you’re aiming for an education guest post or backlink, prepare yourself for an extensive qualification process. Educational websites have picky editors. They only accept insights from qualified sources who conduct their own research, case studies, and surveys. Small, low-ranking sites might not even acquire a NoFollow link.
Some reasons why your website should have at least a handful of .edu backlinks include:
Listed below are some simple, actionable tips to increase your chances of getting a guest post recognized by education websites:
Academic and educational blog sites want verifiable, first-hand research, so avoid using third-party data. If possible, conduct your own research. Educational websites love infographics, charts, and sheets detailing original, exclusive findings.
Before you even consider pitching to industry-related .edu websites, update your online profile first. Academic websites only cite credible resources. Ensure that your website and social media accounts contain all the credentials and references proving why .edu websites should trust your insights.
Run your pitches and guest posts by a qualified editor and fact-checker. Remember: most readers referencing .edu websites have an academic background. Even minor slipups will turn them off.
Actively track, manage, and utilize every external link using a .edu backlink checker. With more than 1.7 billion live websites, manually tracking every backlink leading to your website would take too much time. You might even overlook one or two existing backlinks.
While some sites do offer paid guest posting, it isn’t a lucrative source of income. Guest posting is more about building reputation and generating backlinks for your blog. If your main goal is to generate income, it would be better to look into freelance writing gigs.
Guest blogging has become increasingly popular over the last year as a way to draw links and increase web traffic. This is partly because Google continues to reward sites with reputable backlink profiles, which means that search engine optimization (SEO) experts have made guest posting part of their backlink strategy.
The goal of a guest post is to make sure it is informative and tailored to the brand. You should always be making sure that you are writing directly to the blog’s audience and providing them with actionable tips. Writing an authoritative piece will draw visitors to your site far more effectively than one that advertises your services with every other sentence.
Competitor backlinks and social searches are two ways to find relevant guest posting opportunities. You may also want to join online communities related to your industry and network with individuals there in the hopes of gaining a guest posting spot. Finally, you can also look at some prolific guest bloggers and see what sites they tend to publish on.
Blog posts should be at least 300 words to rank well on SERPs. However, longer posts of about 1,000 words will rank more easily. This length often correlates with more information, which in turn signals to Google’s algorithm that your post is relevant to searchers.
Overall, education guest posting is essential for any brand that wishes to impact the education sector. Every education blog guest post helps further the accessibility of online learning resources. For this reason, education blog sites that accept guest posts always welcome credible authorities willing to share fact-based insights, research, and case studies.
However, do not rush the process. Instead of blindly relying on the first .edu backlink service provider that reaches out, bolster your credibility as well. Reputable, trustworthy sites are more likely to get approved for an education guest post. Connect with the journalists from scholarly sites, share unique findings, and always double-check your facts before pitching.
Are you still having trouble executing your link-building strategy despite having guest posts? Automatic Growth has you covered! Check out our piece explaining other tips for improving SEO backlinks.